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Typography and fonts

If you're producing a print production for Business Region Skåne, use fonts Rude and Bliss for headings and body texts respectively. In Office applications, Calibri can be used if the recipient lacks Rude and Bliss. On the web, apply Open Sans in both body texts and subheadings for better readability.

Body text for print - Bliss

Bliss is Business Region Skåne's go-to font for body text in print production. Use it whenever technically possible: in office supplies, leaflets, exhibitions, advertisements, digital images and more. If you need the font, contact us - see contact details at the bottom of this page.

Headings for print and web - Rude

Rude is Business Region Skåne's go-to font in headings in both web and print productions. If you need the font, contact us - see contact details at the bottom of this page.

Office program (Powerpoint, Word, Keynote etc) - Calibri

In office platforms, such as Microsoft Office and Apple Keynote, use the Calibri font to ensure compatibility between different applications. The font is pre-installed on Windows and in the applications. If you lack Calibri you may download it at the bottom of this page.

On the web in subheadings and body - Open Sans

On web sites and in apps, use Open Sans for both subheadings and body texts, as this font in these areas is rendered with better readability than Bliss. Use Rude for top headings. Download Open Sans from Google.


Description Extension Direct Download
Typography – Business Region Skåne pdf
Calibri font (1 MB) zip


Contact Fredrik Lindgren for fonts Rude and Bliss.


Fredrik Lindgren

Development & coordination corporate web


Phone: +46 40 675 34 35

Cell phone: +46 70 329 44 27

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